77n7 Privacy Policy —
How We Handle Your Personal Data
At 77n7, your privacy is a core commitment, not an afterthought. This Privacy Policy explains in plain, formal English exactly what personal data we collect from players in Bangladesh, why we collect it, how it is stored and protected, and what rights you have over your own information. We operate the 77n7.io platform with SSL-encrypted infrastructure and follow responsible data practices throughout every stage of the player journey.
Six Core Principles That Govern Your Data
Every decision 77n7 makes about personal data is guided by these foundational principles. They inform how we build our systems, train our teams, and respond to player inquiries.
Purpose Limitation
We only collect personal data for clearly defined, legitimate purposes — account registration, transaction processing, identity verification, fraud prevention, and service improvement. We do not collect data speculatively or for purposes beyond what is stated in this policy.
Security by Design
The 77n7 platform uses SSL/TLS encryption for all data in transit, and data at rest is stored on secured, access-controlled servers. We apply industry-standard security protocols and conduct regular internal reviews to identify and remediate potential vulnerabilities before they can affect players.
Your Rights, Respected
Players have the right to access, correct, export, and request deletion of their personal data at any time. We respond to all verified data requests within 30 days and provide clear instructions for exercising these rights via our support team at [email protected].
No Unauthorised Selling
77n7 does not sell, rent, or trade your personal data to third-party advertisers or data brokers. We share data only with trusted service providers who are contractually bound to process it solely on our behalf, or where disclosure is required by law.
Minimal Retention
We retain personal data only for as long as it is necessary to fulfill the purpose for which it was collected, or as required by applicable legal or regulatory obligations. Once data is no longer needed, it is securely deleted or anonymised from our active systems.
Full Transparency
This Privacy Policy is written in clear, accessible English and is available to all players on the 77n7.io platform at all times. We update it whenever our practices change in a material way and notify players via their registered email address when significant updates occur.
1 Introduction
This Privacy Policy ("Policy") describes how 77n7 ("we", "us", "our") collects, uses, stores, shares, and protects the personal data of individuals ("you", "your", "Player") who access or use the 77n7 online betting and casino platform available at 77n7.io (the "Platform"). This Policy applies to all users of the Platform, including registered players, visitors who browse without registering, and individuals who interact with 77n7 through any other channel including email and live chat support.
By accessing the Platform or creating an Account, you acknowledge that you have read this Policy in full and consent to the collection and processing of your personal data as described herein. This Policy forms part of and should be read in conjunction with 77n7's Terms & Conditions and Responsible Gaming Policy, both of which are available on the Platform.
77n7 primarily serves players located in Bangladesh. All transactions are conducted in Bangladeshi Taka (৳ BDT). References to local payment services such as bKash, Nagad, Rocket, and Upay reflect the Bangladesh market context in which this Platform operates. This Policy is written in English and the English text shall be authoritative in the event of any dispute arising from interpretation.
Data Controller: For the purposes of this Policy, 77n7 acts as the data controller in respect of personal data collected through the Platform. Questions, access requests, or complaints relating to data processing may be directed to our support team at [email protected] at any time.
2 Data We Collect
We collect several categories of personal data in the course of providing our Services. The specific data collected depends on the nature of your interaction with the Platform. The categories are as follows:
| Data Category | Specific Data Points | Collection Trigger |
|---|---|---|
| Identity Data | Full legal name, date of birth, gender, nationality | Registration & KYC verification |
| Contact Data | Email address, mobile phone number, residential address | Registration & account updates |
| Financial Data | bKash/Nagad/Rocket account numbers, transaction amounts, deposit and withdrawal history | Payment processing |
| Identity Documents | National ID Card, Passport, or Driving Licence image; proof of address document | KYC for withdrawals above ৳20,000 |
| Gaming Activity Data | Bets placed, games played, win/loss records, session durations, wagering history | Active use of the Platform |
| Technical Data | IP address, device type, browser type and version, operating system, screen resolution, session timestamps | Automatic collection on Platform access |
| Behavioural Data | Pages visited, features accessed, click patterns, navigation path, time spent on each section | Analytics & cookies |
| Communications Data | Live chat transcripts, support emails, complaint records, feedback submissions | Customer support interactions |
| Marketing Preferences | Opt-in/opt-out status for promotional emails and SMS notifications | Registration & account settings |
We do not collect sensitive personal data such as biometric data, health records, racial or ethnic origin, religious beliefs, or political opinions. We do not knowingly collect data from individuals under the age of 21.
3 How We Collect Data
77n7 collects personal data through the following channels and mechanisms:
- Direct Submission: Data you actively provide when registering an Account, completing KYC verification, making a deposit or withdrawal request, contacting customer support, or updating your account profile settings.
- Automated Technical Collection: Data collected automatically when you access the Platform, including IP addresses, device identifiers, browser information, and session metadata. This collection occurs whether or not you are logged into your Account.
- Cookies and Tracking Technologies: The Platform uses cookies, pixel tags, and similar technologies to record browsing behaviour, maintain login sessions, and measure Platform performance. Refer to Section 7 (Cookies & Tracking) for full details.
- Payment Service Providers: When you transact through bKash, Nagad, Rocket, Upay, or any other approved payment gateway, we receive confirmation data from that provider confirming transaction status, amount, and the payment account reference number. We do not receive your full payment credentials or mobile banking PIN.
- Third-Party Game Providers: Game providers such as Evolution Gaming, Pragmatic Play, NetEnt, Microgaming, Spribe, and Ezugi may pass back session data, game round results, and associated transaction data to the 77n7 platform in the course of delivering their games.
- Fraud Detection Systems: Automated fraud and AML (Anti-Money Laundering) screening tools may collect and analyse patterns in account behaviour, device fingerprints, and transaction sequences to identify suspicious activity.
4 How We Use Your Data
The personal data we collect is used exclusively for the following purposes:
- Account Creation and Management: To register your Account, verify your identity, maintain your profile, process your login sessions, and provide access to all Platform features and services.
- Transaction Processing: To accept deposits, process withdrawals, maintain your wallet balance, and keep accurate financial records of all transactions conducted through your Account in Bangladeshi Taka (৳ BDT).
- KYC and Age Verification: To confirm that all players are at least 21 years of age and to verify that payment accounts are registered in the player's own name, in compliance with our responsible gaming and anti-fraud obligations.
- Customer Support: To respond to your queries, resolve disputes, investigate complaints, and provide technical assistance through live chat, email, or WhatsApp.
- Fraud Prevention and Security: To detect, investigate, and prevent fraudulent transactions, bonus abuse, money laundering, multi-accounting, identity theft, and other prohibited conduct as described in our Terms & Conditions.
- Responsible Gaming: To monitor player behaviour patterns for signs of problem gambling, enforce self-imposed deposit limits and cooling-off periods, and deliver reality-check notifications during gaming sessions.
- Platform Improvement: To analyse anonymised and aggregated usage data in order to improve the Platform's user experience, game selection, performance, and technical reliability.
- Marketing Communications: To send promotional emails, SMS messages, and in-platform notifications about bonuses, tournaments, seasonal offers (such as Eid and BPL season promotions), and other Platform news — but only to players who have opted in to receive such communications. You may opt out at any time via your Account settings or by contacting support.
- Legal Compliance: To fulfil any legal or regulatory obligations that may apply to 77n7's operations, including responding to lawful requests from competent authorities.
5 Legal Basis for Processing
Where data protection law requires us to identify a legal basis for processing personal data, we rely on the following grounds:
- Contractual Necessity: Processing required to fulfil our contractual obligations to you under the Terms & Conditions — including account management, transaction processing, and customer support — is carried out on the basis of contractual necessity.
- Legitimate Interests: Processing carried out for fraud prevention, platform security, responsible gaming monitoring, and service improvement is based on 77n7's legitimate interests as a platform operator, provided those interests are not overridden by your rights.
- Legal Obligation: Processing necessary to comply with applicable legal requirements — including identity verification, anti-money laundering checks, and record-keeping obligations — is carried out on the basis of legal obligation.
- Consent: Where we rely on your consent as the legal basis for processing (such as for marketing communications), you have the right to withdraw that consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.
6 Data Sharing & Disclosure
77n7 does not sell, rent, or trade your personal data to any third party for commercial purposes. We share personal data only in the following limited circumstances:
- Service Providers: We share data with trusted third-party vendors who provide essential services in support of Platform operations — including payment processors (bKash, Nagad, Rocket, Upay), KYC verification services, cloud hosting providers, email delivery systems, and live chat software. All service providers are contractually required to process data solely on 77n7's instructions and to maintain appropriate data security measures.
- Game Providers: When you access a game powered by a third-party provider (Evolution Gaming, Pragmatic Play, NetEnt, Microgaming, Spribe, Ezugi, etc.), your Account identifier, session token, and game activity data are shared with that provider to the extent necessary to deliver the game and settle bets correctly. Game providers operate under their own privacy policies and data processing agreements with 77n7.
- Fraud and AML Partners: We may share data with specialist fraud detection and anti-money laundering service providers to screen transactions and identify suspicious patterns. These providers are bound by strict confidentiality obligations.
- Legal and Regulatory Authorities: We may disclose personal data to law enforcement agencies, regulatory bodies, or courts where we are legally required to do so, or where disclosure is necessary to protect the rights, property, or safety of 77n7, its players, or the public.
- Business Transfers: In the event that 77n7 undergoes a merger, acquisition, or sale of assets, personal data held on the Platform may form part of the transferred assets. Players will be notified via their registered email address in advance of any such transfer that results in a material change to data handling practices.
No Cross-Border Transfers Without Safeguards: Where personal data is transferred to service providers located outside Bangladesh, 77n7 ensures that appropriate contractual safeguards are in place to protect the data to a standard equivalent to that applied within Bangladesh.
7 Cookies & Tracking Technologies
The 77n7 Platform uses cookies and similar tracking technologies to deliver core functionality, improve user experience, and collect analytics data. The types of cookies used on the Platform are described below:
- Strictly Necessary Cookies: These cookies are essential for the Platform to function correctly. They maintain your login session, remember your language and display preferences, and enable secure communication between your browser and our servers. These cookies cannot be disabled without breaking the Platform's core functionality.
- Functional Cookies: These cookies remember your preferences and personalisation settings — such as your preferred game category, last visited section, and bonus notification dismissals — to provide a more tailored experience on your return visits.
- Analytics Cookies: We use anonymised analytics tools to measure how players navigate the Platform, which sections are most visited, how long sessions last, and where technical errors occur. This data is used in aggregate form to improve Platform performance and does not identify you personally.
- Security Cookies: Certain cookies are placed specifically to support fraud detection systems, device fingerprinting, and session integrity verification. These cookies help us identify unusual access patterns that may indicate unauthorised use of an Account.
You may manage or disable non-essential cookies through your browser settings. Please note that disabling cookies may affect the functionality and performance of the Platform. 77n7 does not use third-party advertising cookies or retargeting pixels that track your behaviour across external websites.
8 Data Retention
77n7 retains personal data for the periods described below, after which data is securely deleted or irreversibly anonymised:
- Account Data: Retained for the duration of the active account relationship, plus a minimum of 5 years following account closure, to satisfy legal record-keeping obligations and to handle any retrospective disputes or regulatory inquiries.
- Transaction Records: Financial transaction records, including deposit and withdrawal histories, are retained for a minimum of 7 years in accordance with financial record-keeping obligations applicable to payment service operations.
- KYC Documents: Identity documents submitted for verification purposes are retained for a minimum of 5 years following the last transaction associated with the Account, or longer if required by applicable law.
- Support Communications: Live chat transcripts and email correspondence with the support team are retained for 3 years following the date of the interaction, to support dispute resolution and quality assurance processes.
- Marketing Data: Records of marketing preferences and consent status are retained for the duration of the account relationship. If an Account is closed, marketing records are retained for 1 year for compliance purposes.
- Technical and Analytics Data: Anonymised analytics data may be retained indefinitely for platform improvement purposes, as it cannot be linked back to any individual player once anonymised.
Retention Override: Where retention of data beyond the standard periods above is required by law, court order, or ongoing investigation, 77n7 will retain the relevant data for as long as that requirement persists, even if this exceeds the standard periods stated above.
9 Data Security
77n7 takes the security of your personal data seriously and implements a comprehensive set of technical and organisational measures to protect it against unauthorised access, disclosure, alteration, or destruction. These measures include:
- SSL/TLS Encryption: All data transmitted between your browser and the 77n7 Platform is encrypted using Transport Layer Security (TLS). The Platform operates exclusively over HTTPS to ensure that data in transit is protected from interception.
- Encrypted Data Storage: Sensitive personal data stored in 77n7 databases — including identity document images and financial account references — is encrypted at rest using industry-standard encryption algorithms.
- Access Controls: Access to personal data within 77n7's internal systems is restricted on a strict need-to-know basis. Staff with access to personal data are required to complete data protection training and are bound by confidentiality obligations.
- Two-Factor Authentication: 77n7 strongly encourages all players to enable SMS-based two-factor authentication (2FA) on their Accounts. Internal staff access to systems containing personal data also requires multi-factor authentication.
- Regular Security Reviews: 77n7 conducts periodic internal security audits and vulnerability assessments to identify and address potential weaknesses in the Platform's security infrastructure.
- Incident Response: In the event of a confirmed personal data breach that poses a risk to players, 77n7 will notify affected players via their registered email address within 72 hours of becoming aware of the breach, and will take immediate steps to contain and remediate the incident.
No data transmission over the internet can be guaranteed to be 100% secure. While 77n7 takes all reasonable precautions to protect your personal data, you acknowledge that you transmit data to the Platform at your own risk. You are responsible for maintaining the security of your Account credentials, as described in the Terms & Conditions.
10 Your Privacy Rights
As a player on the 77n7 Platform, you have the following rights in relation to your personal data. To exercise any of these rights, please contact our support team at [email protected] with the subject line "Data Rights Request". We will respond to verified requests within 30 days.
Right of Access
You may request a copy of all personal data 77n7 holds about you, along with information about how it is used and with whom it has been shared.
Right to Rectification
If any personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected or updated without undue delay.
Right to Erasure
You may request deletion of your personal data where it is no longer necessary for the purpose for which it was collected, subject to our legal retention obligations.
Right to Restrict Processing
You may ask us to restrict processing of your personal data in certain circumstances, such as while a dispute about its accuracy is being resolved.
Right to Data Portability
Where technically feasible, you may request that we provide your personal data in a structured, machine-readable format for transfer to another service provider.
Right to Withdraw Consent
Where processing is based on your consent (e.g., marketing communications), you may withdraw that consent at any time via your Account settings or by contacting support.
Important Limitation: Certain rights are subject to restrictions where retention or processing is required by law, or where exercising a right would conflict with 77n7's obligations under anti-money laundering or fraud prevention regulations. In such cases, we will explain the limitation in our response to your request.
11 Children & Minors
The 77n7 Platform is strictly intended for adults aged 21 years and above. We do not knowingly collect, process, or store personal data from individuals under the age of 21. If you are under 21 years of age, you must not access, register on, or use the Platform under any circumstances.
If 77n7 becomes aware — through age verification, KYC checks, or any other means — that personal data belonging to a person under 21 has been collected, we will take immediate steps to delete that data and close the associated Account. All winnings generated by an underage player will be forfeited.
Parental Notice: If you are a parent or guardian and you believe that your child (under 21) has registered on the 77n7 Platform or submitted their personal data without your knowledge, please contact us immediately at [email protected] so that we can investigate and take appropriate action without delay.
12 Third-Party Links
The 77n7 Platform may contain references to game providers, sports data services, or other third-party content. While 77n7 takes care to ensure that any third-party integrations meet our quality standards, we do not control the privacy practices of those third parties and are not responsible for their data handling. This Policy applies only to data collected and processed by 77n7 through the 77n7.io Platform.
We encourage you to review the privacy policies of any third-party game providers or services you interact with through the Platform. 77n7 is not liable for the privacy practices or content of any third-party services, even where those services are accessible via the Platform.
13 Policy Updates
77n7 reserves the right to update or amend this Privacy Policy at any time. When we make material changes to this Policy, we will notify registered players by sending an email to their registered email address and by displaying a prominent notice on the Platform for a minimum of 14 days following the update.
The date at the top of this page reflects when the Policy was most recently revised. Your continued use of the Platform after the effective date of any update constitutes your acceptance of the revised Policy. If you do not agree with the changes, you must cease using the Platform and may request closure of your Account by contacting support.
We recommend that you review this Policy periodically to stay informed about how 77n7 protects your personal data. All previous versions of this Policy are available on request by contacting [email protected].
14 Contact Us
If you have any questions, concerns, or requests relating to this Privacy Policy or 77n7's data processing practices, please contact our support team using the details below. We are available 24 hours a day, 7 days a week, including Eid and public holidays, with a target response time of under 2 minutes via live chat.
- Email: [email protected] (plain text — not a clickable link)
- WhatsApp: +880 1700 000000
- Live Chat: Available directly on the 77n7.io Platform, 24/7 (BST, UTC+6)
- Subject Line for Data Requests: Please use "Data Rights Request" as your subject line to ensure prompt routing to the appropriate team member.
Response Commitment: We aim to acknowledge all data rights requests within 24 hours of receipt and to provide a full response within 30 calendar days. Where a request is complex or involves a high volume of data, we may extend this period by a further 30 days, in which case we will notify you of the extension and the reason for it.
Ready to Play on a Platform That Protects You?
Now that you understand how 77n7 handles your personal data, explore our games with complete confidence. From live cricket betting to premium slots and card games — all secured with SSL encryption and fair play certification.